Friday, September 30, 2011

Microsoft Gaming Technology Spurring Innovation

As discussed in class, a key characteristic of innovators is their associative abilities--to be able to link two seemingingly unrelated technologies.

Association is exactly what happened when Microsoft released their Xbox 360 Kinnect for game consoles. Designed to be a hands-free controller for video games, the Kinnect was immediately adopted by non-gamers including roboticists, researchers, and even pornographers.

Perhaps most surprising about the innovation is Microsft's willingness to cooperate.

Following the link HERE to read more.

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